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Seattleites are sometimes scorned for their fashion sense (polar fleece, sport sandals, and socks—oh my!), but as the city has grown and enough money has percolated through the ranks of retail, the city's style barometer has made a steady creep upward. Bibliophiles, foodies, wine aficionados, and design-centrists will also find plenty of shopping opportunities—Seattle is a hotbed of unique, independent shops stocking one-of-a-kind treasures.
Shopping in Seattle is something best done gradually. Don't expect to find it all in one or two days worth of blitz shopping tours. Downtown is the only area that allows for easy daylong shopping excursions. Within a few blocks along 4th and 5th Avenues, you'll find the standard chains (The Gap, Urban Outfitters, H&M, Anthropologie, Sephora, Old Navy), along with Nike's flagship store, and a few more glamorous high-end stores, some featuring well-known designers like Gucci . Downtown is also where you'll find department stores like Nordstrom, Macy's, and Barneys New York. Belltown and Pioneer Square are also easy areas to patrol—most stores of note are within a few blocks.
To find many of the stores that are truly special to Seattle—such as boutiques featuring handmade frocks from local designers, independent record stores run by encyclopedic-minded music geeks, cozy used-book shops that smell of paper and worn wood shelves—you'll have to branch out to Capitol Hill, Queen Anne, and northern neighborhoods like Ballard. Shopping these areas will give you a better feel for the character of the city and its quirky inhabitants, all while you score that new dress or nab gifts for your friends.
And don’t forget about Seattle’s culinary bounty, which includes the stalls at Pike Place Market; the flagship Sur La Table, which stocks every kitchen gadget known to man; and the city’s various weekly farmers' markets, where you’ll find enough locally made, artisanal offerings to fill a suitcase or two.
Every Sunday, rain or shine, loads of vendors come to Ballard Avenue to set up colorful, welcoming stands to sell produce and all types of local, artisanal foods, as well as gift items like candles and hats. Meanwhile, local buskers entertain foodies and families, and vendors cook up pizzas, crepes, dumplings, and more.
Browse through low-budget zines and carefully crafted journals to explore your niche interests or discover new ones: not only is print not dead, it's thriving at this tiny but huge-hearted new-era newsstand. Opened in 2021, it inhabits an old elevator shaft remodeled to hold more than 200 different magazines and publications. Carrying everything from super-high-end imported fashion journals to the latest tabloid, Big Little News refuses to stick to either half of their moniker.
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