Fodor's Expert Review Sempre Noiva
Arraiolos
Crafts
Sempre Noiva--which roughly translates as "Always a Bride"—is not a wedding shop, but a store dedicated to wool carpets. The name comes from a local legend about a maiden living in the hilltop castle whose fiance didn't return from war until she was very old. To hide the signs of age, she covered herself with a rug. This story inspired the original owner, and the shop is now run by her two daughters.