34–38 Victoria St., Belfast, Co. Down, BT1 3GH, Northern Ireland

Living up to its claim to be "a hotel that dares to be different"—this transformed 19th-century grain warehouse now features low-slung, soft velour sofas, a chaise longue, and velvet drapes, creating a modern Gothic feel. The bar—dubbed "Dracula's living room" by one wag—continues the moody but luxurious look, with red crushed-velvet chairs and dark suede sofas. Oversized purple Alice in Wonderland–style furniture adds to the slightly surreal aesthetic. Rooms contain flat-screen TVs and DVD players, as well as comfortable beds with Egyptian-cotton linens in soft colors. With the exception of the bar, the other areas of the hotel have a brighter color scheme throughout. The brasserie resembles a New England beach house and includes tongue-and-groove timber and maritime accessories such as vintage buoys from Nova Scotia, oyster buckets, lifesaving rings, and ships' lanterns. Ask for special rates, and deals that include tickets to the Titanic Belfast Visitor Centre.


  • imaginative and glamorous
  • five-minute walk to major Belfast shopping


  • lack of car parking
  • if you don't like the bar's subtle darkness, bring a flashlight


Phones: 028-9022–0200


62 rooms, 2 suites
Rate Includes: No meals