In the center of town, not on the lake, this is one of India's most important temples in spite of its unimpressive architecture and more modern feel post-reconstruction. Although many say it's the sole temple dedicated to Brahma in the world, in reality there are a few others but they are not considered authentic. The building is newer but the shrine dates back to the 14th century. Pilgrims visiting the temple climb a long stairway into the walled area to take the blessings of the god—in the form of small sugar balls. There are varying versions of the legend concerning the temple, but most have to do with Brahma's wife Savitri, who was delayed in attending a special yajna or religious ceremony Brahma was carrying out. Impatient, Brahma married the goddess Gayatri (some say she was a milkmaid), and when Savitri found out, she put a curse on Brahma, declaring that the earth would forget him completely. She then relented, but said that Brahma could only be worshipped in Pushkar.
Predawn and post-sunset aartis (special rounds of worship) are held and are atmospheric. Shoes, bags, cameras, and video cameras are not allowed in the temple—it is best to leave in the car with your driver if reliable or back in your hotel and deposit your shoes at the temple shoe stalls (for Rs 20–40). Mind your wallets and phones. Don't think of visiting the inner sanctum of the temple during auspicious festival times but do view from afar.