The heart of Albuquerque's Route 66 culture and also its hippest, funkiest retail and entertainment district, Nob Hill is the neighborhood just east of UNM, with its commercial spine extending along Central Avenue (old Route 66). Along this stretch you'll find dozens of offbeat shops, arty cafés, and student hangouts, and on the blocks just north and south of Central Avenue, you'll see an eclectic assortment of building styles. Most of the more noteworthy businesses are
along the stretch of Central between UNM and Carlisle Boulevard, but the activity is gradually moving east. Old art deco strip malls and vintage motels along this stretch are slowly being transformed into new restaurants and shops. The neighborhood was developed during the 1930s and '40s, peaked in prosperity and popularity during the 1950s, and then fell into a state of decline from the 1960s through the mid-'80s. It was at this time that a group of local business and property owners formed a neighborhood group and banded together to help turn the neighborhood around, and Nob Hill has been enjoying great cachet and popularity ever since.
Central Ave. from University of New Mexico campus east to Washington St., Albuquerque, New Mexico, 87106, United States