It's easy to miss the low-key sign for this elegant, modern hotel tucked away amid the frilly houses on Marine Parade; it's worth the trouble, because everything is cool, calm, and sleekly designed. The lobby is dark and sophisticated, and each guest room has its own style, with handmade wallpaper, firm beds covered in luxurious linens, and art everywhere. Some "feature" rooms have quirky touches, including claw-foot tubs looking out to sea. Rooms with sea views are much more expensive than the others. Gingerman, the hotel restaurant, has a huge local following because of its Modern British cuisine.