it easy for even the most discerning shopper to find something new to treasure.

New Orleanians have a deep love for their city and its culture. For shoppers, this translates into pride-centric merchandise, including jewelry and clothing bearing city emblems, such as the fleur-de-lis—the stylized iris design associated with New Orleans since its early days—and Mardi Gras masks, black-and-gold Saints symbols, and humorous statements about political issues and local personalities. Residents strongly support local entrepreneurs, and there are many homegrown stores selling locally made goods.

Make sure to pay attention to some of the city's artwork. Posters designed around Jazz Fest and other special events, for example, often become collector's items. In the thriving arts districts, you'll find contemporary works by local artists alongside renowned names in the art world. The sounds of New Orleans—Dixieland, contemporary jazz, rhythm and blues, Cajun, zydeco, rap, hip-hop, and the unique bounce beat—are available in music stores, such as Louisiana Music Factory and Peaches Records, and at live-music venues including Preservation Hall, Snug Harbor, and House of Blues. Bookstores stock a plethora of local books on photography, history, cooking, and folklore. Clothing stores focus on items that wear well in New Orleans's often intense heat and humidity, with styles ranging from the latest runway fashions to vintage frocks and styles by local designers.