4 Best Places to Shop in Iceland

Background Illustration for Shopping

We've compiled the best of the best in Iceland - browse our top choices for the top things to see or do during your stay.

Geysir Center

In front of a parking lot, close to Geysir, is this large shopping complex where you'll find established Icelandic outdoor and fashion brands, a souvenir shop with Viking-theme key chains, and a soup and fast-food canteen.

Kringlan Mall

Háaleiti

This mall has a number of charming clothing stores and a movie theater as well as good places to get souvenirs. An overhaul of its food court reinvented the space as a modern food hall, with a few adjacent sit-down restaurants and bars that offer darts, shuffleboard, and karaoke. It's on the east side of town at the intersection of Miklabraut and Kringlumýrarbraut. Buses 1, 3, 4, and 6 stop at Kringlan.

Selfoss Centre

Featuring 20 restaurants and a selection of shops, the Selfoss Centre is a must-visit. Art lovers can pick up some local pieces at the Listasel Gallery co-op while fashionistas can drool over the jewelry at Gullfoss. No visit is complete without a bouquet of fresh flowers from 1905 Blómahús.

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Smáralind

One of Iceland‘s two major shopping malls, Smáralind (pronounced smow-ra-lind), is in Kópavogur, a community neighboring Reykjavík to the south. It's huge—you'll find 90 stores across three floors—and houses, among other stores, international clothing chains Zara and H&M, as well as Build-a-Bear and a wide range of Icelandic shops. The mall also features a movie theater and gym. Bus 2 stops at Smáralind