Formerly the Viceroy, this hotel cultivates a brash, supersophisticated Miami attitude, likely stemming from its guest rooms decked out with dramatic Kelly Wearstler, Asian-inspired interiors and larger-than-life common areas designed by Philippe Starck. The 15th-floor pool deck and massive spa adorned with awesome, whimsical furnishings and ornaments of Alice in Wonderland proportions are quintessential Starck, headlined by a 300-foot-long infinity pool that spills out onto Biscayne Bay, gargantuan hot tub the size of a regular pool, and tree-lined sunning areas of lawn furnishings and oversized cabanas. The spa is equally jaw-dropping, with the lobby opening to a massive yellow Murano glass chandelier. Below, entire multistory libraries flank a labyrinth of relaxation pools and relaxation vignettes. Fifty Ultra Lounge, the rooftop lounge, and bar on the 50th floor, offers the best eye-popping views in Miami.
Rooms are available in a host of categories, ranging from 440 square foot "wonderful" rooms to a 1,550 square foot "Wow" suite that has a living room, dining room, and sweeping views of Biscayne Bay. Each room, though, is furnished with a private balcony, a "W Signature" bed with down comforter and pillows, safe, Wi-Fi, and TV with video library.
YOU SHOULD KNOW Many rooms allow only two persons maximum with no rollaways available.
Giant Easter Island-esque statues welcome you to the lobby decorated in warm burled wood tones and oversized chandeliers. Multiple seating areas with leather club chairs are inviting for a chat or just to relax after a long day.
The Wet Deck is the W's rooftop pool, offering expansive views of Biscayne Bay and Miami's skyline. Relax in a chaise under an umbrella or sip cocktails in the sun.
Designed by Philippe Starck, the 28,000 square foot Iconbrickell spa offers massages, facials, and other services. After your massage, relax by the water lounge and take a dip in the plunge pool overlooking Biscayne Bay.
YOU SHOULD KNOW Cell phones are not welcome in the spa area.
A 2,500 square foot fitness center offers perks like a spinning studio, fitness classes, and a eucalyptus steam room.
15th & Vine Kitchen and Bar serves breakfast, lunch, and dinner daily, offering modern takes on traditional fare with views of Biscayne Bay and the Miami skyline. The W Cafe serves coffee drinks and light bites.
50 floors above Miami, the Whisper Lounge serves cocktails with a view from 8 p.m. to 2 a.m. nightly. On most days, DJ's spin tunes to keep the atmosphere lively.
Most Brickell shops and restaurants are a short walk from the hotel. The Miami people mover is a tram service that loops the Brickell and Downtown neighborhoods.
La Centrale (10-minute walk) is a three-story Italian-themed food hall that includes Neopolitan pizzas, cappuccinos, a wine cellar, and a sit down restaurant. Zuma (5-minute walk) serves upscale sushi. Zuma's Sunday brunch is a lavish affair.
Sugar (10-minute walk) offers craft cocktails in a gorgeous rooftop setting. Blackbird Ordinary (15-minute walk) is a locals hangout that offers cocktails served with fresh herbs grown in planters on each table.