Fodor's Expert Review Gucci

Piazza di Spagna Jewelry & Watches Fodor's Choice

Guccio Gucci opened his first leather shop selling luggage in Florence in 1921 and as the glamorous fashion label approaches its centennial, the success of the double-G trademark is unquestionable. Tom Ford joined as creative director in 1994, helping the fashion house move into an era that continues today, maintaining the label's trendiness while bringing in a breath of fresh air, thanks to old-school favorites like reinterpreted horsebit styles and Jackie Kennedy scarves. Now helmed by Alessandro Michele, Gucci remains a fashion must for virtually every A-list celebrity, and their designs have moved from heart-stopping sexy rock star to something classically subdued and retrospectively feminine, making the handbags and accessories more covetable than ever. There's another store on Via Borgognona.

Jewelry & Watches Shoes/Luggage/Leather Goods Fodor's Choice Clothing

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Via dei Condotti 8
Rome, Latium  00187, Italy


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