53 Best Shopping in Naples, Italy

An exclusive address for men's accessories, Argenio is the former supplier of scarves, cuff links, buttons, tiepins, and so forth to the royal Bourbons of the House of the Two Sicilies.

A family firm established in 1855 and known for its traditionally made coral jewelry and artwork, Ascione has a showroom/gallery on the second floor of a shabby wing of the Galleria Umberto. A hidden secret, aficionados should not miss the guided tour (€5, book ahead) describing the company's rich history, with displays including Egypt's King Farouk's elaborate wedding gift to his bride Farida and what many consider the most beautiful cameo in existence.

High-quality shoes, bags, and clothing can be found every morning at this market in Chiaia that also has a large section of foods, spices, fruits, and vegetables.

"Made in Italy" is the trademark of this popular shop that showcases the fashions of top-name designers.

A good selection of affordable clothes can be found at Benetton, which continues to represent easy Italian chic to most of the world.

An institution in timepieces since 1900, Brinkmann made the clocks for the city's funicular stations.

The posh brand showcases its internationally famous jewelry on posh Via Filangieri.

The antique wooden cabinets and tables at this old-fashioned bookstore are laden with volumes about art, local history, and esoterica.

Since 1924, award-winning Damiani has sold high-end watches and jewelry to the likes of Sophia Loren, Brad Pitt, and Gwyneth Paltrow.

The unusual jewelry at DoDo comes in the form of gold, silver, and other charms.

This shop continues the centuries-old Neapolitan tradition of marble-inlay work, creating precious tables and console tops.

The original Eduardo Monetti opened his doors in 1887 as a hat designer, soon bringing in customers such as the tenor Enrico Caruso. The shop remains a landmark Neapolitan name in sartorial splendor for men. Women can now find Monetti fashions on nearby Via Santa Caterina.

A tiny hole in the wall, Egraphe is crammed with notebooks of every style and size, different kinds of handmade papers, and unusual pens and pencils.

Designer Giorgio Armani's mass-market brand does business in chic Piazza dei Martiri.

Shops selling Nativity scenes cluster along the Via San Gregorio Armeno off Spaccanapoli, and they're all worth a glance. The most famous is Ferrigno. Although Maestro Giuseppe Ferrigno died in 2008, the family business continues, still faithfully using 18th-century techniques.

The influential collector Maurizio Morra Greco mounts shows by emerging artists in the recently renovated 15th-century Palazzo Caracciolo di Avellino.

The shop carries bags at surprisingly accessible prices.

Marina Abramović, Anselm Kiefer, and Vanessa Beecroft are among international artists represented by this gallery.

The gallery exhibits the works of international artists of the caliber of Rebecca Horn and William Eggleston.

A small alleyway leading off the side of the Gesù Nuovo toward Via Toledo hides a little-known jewel that is worth the detour: Gallucci, founded in 1890, specializes in fruit-filled chocolates (cherry and grape are memorable) and a delightfully original local cult item: chestnuts filled with marsala. It also produces the most fantastically packaged Easter eggs—all with huge silver or gold bows—that you are ever likely to see.

Chocolate lovers will be relieved to know that Gay-Odin, Naples's most famous cioccolateria, has nine stores around town, all recognizable by their inviting dark-wood Art Nouveau decor; try the signature chocolate forest cake (foresta) or the unusual "naked" chocolates (nudi), a suave mixture of chestnuts and walnuts, some with a whole coffee bean wrapped in the center.

The French brand Hermès has a shop on the increasingly chic Via Filangieri.

Run by the next generation of renowned artisan Aldo Tramontano, IDEM sells handcrafted leather bags in a location with original 19th-century furnishings.

Menswear by Italian and international designers can be found here.

The largest bookstore in town carries books, CDs, and DVDs, and has an inviting coffee bar on the lower ground floor. The branch in Stazione Centrale also has a large selection of English books.

The store's Scuotto family creates Nativity scenes in both classic Neapolitan and contemporary styles, donating the Presepe Favoloso to the Basilica di Santa Maria in Sanità in 2021. Past customers include the Spanish royal family.