Fodor's Expert Review Shinsegae Department Store

Seoul Department Stores

Korea's oldest department store, the main branch of Shinsegae has more character than its rivals. Although shoppers can find all the usual name-brand goods here, there are also shops carrying local labels like Jardin de Chouette (women's fashion) and Minetani (jewelry). To call the basement a high-end supermarket doesn't do it justice. For first time visitors to Korea, it is an experience in itself.

Department Stores

Quick Facts

52-5 Chungmuro 1-ga
Seoul, Seoul  100-747, South Korea

02-727–1234

www.shinsegae.com

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