Survey. Your help would be highly appreciated!
 

Hello!

I'm a student of University of Latvia and I'm conducting a survey about Latvia's destination image for my bachelor’s degree.
Your response would be greatly appreciated.
Please click on this link to view the survey:

http://www.websurveymaster.com/s/Lat...tination_image

Thank You!

I started but it's too long.

Hi JK,

I filled out your survey. It was better than many before you.

Some of your questions, eg 6, where you ask for rankings from 1 to 5 should have a space for "Don't know".

((I))

Agree that the survey is too long.

Some helpful hints from someone who creates/uses surveys frequently:

Insert a time tracker on the bottom saying how close the respondent is to the end

4) Include history as a separate item - while history and culture are intertwined you should include each as a separate item (Some people love historic buildings but have no interest in seeing a local opera.)

Have fewer repetitive questions. You can create a grid with media/sources down the side and categories across the top and it would serve instead of several separate questions. This is easier for people to answer and makes it apparent to the survey creator where there is repetition

8) Reputation as what?

I lost interest shortly afterward

I do realize that English is not your first language and that is part of the reason for some of the strange wording - but you should probably have a native speaker proof it for you before fielding.

For any survey more than 8 or 9 questions you need to compensate the respondent (either cash or some sort of gift certificate) or expect a VERY low response rate.

Agree with Ira, needed a 'don't know' box. However, I completed the survey because we have visited Latvia and loved the country.

Definitely too long.

Also, somewhere along the line in college I was told never to have a survey with an odd number of responses. It's too easy for respondents to choose the middle answer, which is neutral. You want people to come down either positive or negative.