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Better to use a travel agent? New book says so

Better to use a travel agent? New book says so

Old Jul 2nd, 2001, 03:56 PM
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I have many friends who are TAs (not travel counselors, that's something else). Every one of them says they do the best they can for their customers. Why? They want you (the customer) to come back. If you have a good trip, you'll come to them for your next trip. Also, recommendations account for much of their business. A recommendation may only get them one more customer. But if you have a bad vacation, you tell lots of folks, and that means there are lots of folks who will not go to them for THEIR next vacation. Return business is their bread and butter. They want you to come back. So any _good_ TA works for the customer, believe me.

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