Brazilian brand O Boticário was created by dermatologists and pharmacists from Curitiba in the 1970s. Today it is one of the biggest franchising companies in the country, with products for men, women, and children. The company's Fundação O Boticário de Proteção a Natureza (Boticário Foundation for Nature Protection) funds ecological projects throughout Brazil. The shops can be found in most neighborhoods and malls in the city.
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