São Paulo Features

São Paulo Features

• Top Reasons to Go
  

  Shop among Brazil's rich and famous in the Jardins or Itaim areas, or visiting one of the city's many fashion malls.... read more

• The Hardest Word to Translate
  

  Few words explain the Brazilian character as well as saudade. Deriving from the word solitate ("loneliness," in Latin), its meaning is close... read more

• A Bit of History
  

  São Paulo wasn't big and important right from the start. It was founded in 1554 by Jesuit priests who began converting native Indians... read more

• Recipe: Coxinha de Galinha
  

  Brazilians eat coxinhas (mock chicken legs) as a snack, but you can also try them as an appetizer.... read more

• King Ronaldo
  

  Brazilians are so passionate about futebol (soccer) that popular wisdom says there are three subjects—soccer, women, and religion—not... read more

• Shopping for Essentials
  

  Most Avenida Paulista newsstands sell major U.S. and European papers as well as magazines and paperbacks in English.... read more