Top Reasons to Go

Top Reasons to Go

Warm waters year-round and a continuous lineup of beautiful beaches from south to north make Bahia one of the premier destinations in Brazil for soaking up the sun.

Bahia's African influence on Portuguese and native Brazilian food has resulted in a distinct regional cuisine.

Many argue that Rio's Carnival has become commercial and excessively elaborate, and Salvador is where people really know how to party.

Salvador, the capital of Afro-Brazilian culture, and a World Heritage site with stunning monuments.

The top names in Brazilian music, Gilberto Gil, Caetano Veloso, Gal Costa, Maria Bethânia, who were some of the musicians nicknamed Novo Baianos (New Bahians), are de facto ambassadors of Bahian music.