Dallas-Fort Worth Feature

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Mary Kay Ash: Selling Beauty in a Pink Cadillac

Nothing says Texas like big hair and big makeup, and Mary Kay Ash knew just how to help the women with the big makeup.

The Hot Wells, Texas, native learned how to sell early on, but tired of losing out to men, she went her own way, first as an author and then as a business owner. She turned $5,000 into a business that, by the time of her death in 2001, was selling $2 billion worth of products each year.

Today more than 1.7 million consultants sell Mary Kay products, and a good many of them drive the signature pink Cadillacs that top-sellers earn. The company's headquarters are in Dallas.

Named Texas Woman of the Century in 1999 by the Texas Women's Chamber of Commerce, Ash said her company was guided by the principle, "God first, family second, career third."

—Lisa Miller

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