Whole Earth Provision Co.
Whole Earth Provision Co. Review
Whole Earth Provision Co. South Congress gets more attention from travel writers, but stores like this huge, sun-filled and fun-filled outdoor/travel outfitters (the local branch of a Texas chain) are why Austinites prize North Lamar as a real-life shopping destination. It carries a lot of the same things you'd find at any REI—backpacks, tents, sleeping bags, running shoes, rugged clothing—but it's much more diverting in several ways: jazz is on the speakers, the front space is filled with kids' toys (and a few adults-only selections), and there's a good variety of books for all ages. The staff is laid-back, but friendly and ever-willing to help. The store also has branches on the UT campus (2410 San Antonio St.) and at the Westgate Mall (4477 South Lamar) in South Austin.
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