Varvatos has long been inspired by rock and roll. His ad campaigns have starred Franz Ferdinand and Green Day, so it is only fitting that he transformed the former CBGB club into his New York flagship. The space is dotted with vintage pianos and guitars, as well as old vinyl records. And the clothes? The jeans, leather pants, and suede shoes will give you rock star cred, but there are also classic, understated styles for the corporate set.