The deconstructed industrial design, inexpensive 24-hour menu, and late-night hours attract a young, stylish crowd—there are even photos on the menu to help bleary-eyed revelers order. Every item on the limited menu goes well with soju, a Korean spirit, or beer. Korean-style fried mung-bean pancakes with scallions, onions, carrots, and ground pork are addictive, and the kimchi is renowned. Try the sul long tang, a milky ox-bone soup with thin slices of
beef, rice, and noodles that is reputed to be an effective hangover cure.