The late comedian John Belushi immortalized the Goat's short-order cooks on Saturday Night Live for barking, "No Pepsi! Coke!" and "No fries! Cheeps!" at customers. And you can still hear the shtick at this subterranean hole-in-the-wall favored by reporters from the nearby Tribune and the Sun-Times. Griddle-fried "cheezborgers" are the featured chow at this super-cheap, friendly spot, and people-watching is a favorite sport.