South of Pine Mountain Village lies the area's main draw: a 14,000-acre golf, tennis, and spa resort with a combination of elaborate, cultivated gardens and natural woodlands. This family-friendly destination was developed in the 1930s by textile magnate Cason J. Callaway and his wife, Virginia, as a way to breathe new life into the area's dormant cotton fields. With more than 1,000 varieties, the Day Butterfly Center is one of the largest free-flight conservatories
in North America. Mountain Creek Lake is well stocked with largemouth bass and bream. Ida Cason Callaway Memorial Chapel —a favorite wedding venue—is a lovely stone chapel nestled in the woods alongside a lake and babbling stream. During the holidays, Callaway lights up with the popular "Fantasy in Lights."