San Diego Shopping

San Diego’s retail landscape has changed radically in recent years with the opening of several new shopping centers—some in historic buildings—that are focused more on locally owned boutiques than national retailers. Where once the Gaslamp was the place to go for urban apparel and unique home decor, many independently owned boutiques have decided to set up shop in the charming neighborhoods

east of Balboa Park known as North Park and South Park. Although downtown is still thriving, any shopping trip to San Diego should include venturing out to the city’s diverse and vibrant neighborhoods. Not far from downtown, Little Italy is the place to find contemporary art, modern furniture, and home accessories.

Old Town is a must for pottery, ceramics, jewelry, and handcrafted baskets. Uptown is known for its mélange of funky bookstores, offbeat gift shops, and nostalgic collectibles, and the beach towns have the best swimwear and sandals. La Jolla’s chic boutiques offer a more intimate shopping experience along with some of the classiest clothes, jewelry, and shoes in the county. Point Loma’s Liberty Station shopping area in the former Naval Training Center has art galleries, restaurants, and home stores. Trendsetters will have no trouble finding must-have handbags and designer apparel at the world-class Fashion Valley mall in Mission Valley, a haven for luxury brands such as Hermès, Jimmy Choo, and M Missoni.

Enjoy near-perfect weather year-round as you explore shops along the scenic waterfront. The Headquarters at Seaport District is a new open-air shopping and dining center in the city’s former Police Headquarters building. Here there are some big names but mostly locally owned boutiques selling everything from gourmet cheese to coastal-inspired home accessories. Just next door, Seaport Village is still the place to go for trinkets and souvenirs. If you don’t discover what you’re looking for in the boutiques, head for Westfield Horton Plaza, the downtown mall with more than 100 stores. The sprawling mall has been going through a major restoration project that included demolishing an unused section and putting in a public plaza.

Most malls have free parking in a lot or garage, and parking is not usually a problem. Westfield Horton Plaza and some of the shops in the Gaslamp Quarter offer validated parking or valet parking.

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Jewelry/ Accessories 21

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San Diego Shopping

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Africa and Beyond

  • Art Galleries

This La Jolla art gallery just celebrated its 25th anniversary and carries tradtional and contemporary African art including Shona stone...

Ascot Shop

  • Clothing

The classic Ivy League look is king in this traditional haberdashery that sells menswear by Hugo Boss, Robert Talbott, and Robert Graham.

Blended Industries

  • Clothing

Both a posh boutique and wine bar, this trendy shop is owned by Summer Albertsen and Bachelorette star Jesse Kovacs. Browse through...

CJ Charles

  • Jewelry/Accessories

An exquisitely appointed shop selling designer and estate jewelry, CJ Charles specializes in Cartier, and Bulgari watches, along with...

Cinderella Shoe Clinic

  • Shoes/Luggage/Leather Goods

Whether they're repairing pricey Louboutins or mending the straps on well-worn Louis Vuitton handbags, the staffers at this trusted shoe-repair...

Everett Stunz

  • Clothing

Add a little luxury to your life with the lotions, linens, robes, and sleepwear in cashmere, silk, and Swiss cotton sold here. ...

Fair Trade Decor

  • Crafts

This home store with a conscience in Del Mar Village stocks only fair trade items from 37 countries, including goat wool rugs from Mexico,...

Flower Hill Promenade

  • Shopping Centers/Malls

At first glance, this open-air shopping center anchored by a Whole Foods might look like your typical upscale SoCal mall, but take...

Fresh Produce

  • Clothing

Sunny and spirited Fresh Produce sells beach-inspired clothing made from comfy fabrics. The boutique's easy-to-wear pieces are perfect...


  • Clothing

This fashion-forward boutique, featured in magazines such as Elle and Condé Nast Traveller , makes it easy to get the coveted Bohemian...