Fodor's Expert Review Hotel Emporio

The 18th-century pink-stone facade of this lovely old colonial building faces the Plaza de Armas and the cathedral. During festival season, rooms looking onto the plaza are within earshot of late-night and early-morning tamborazo music. That said, you'll get a great view of the festivities from your small balcony. It offers lots of services, such as parking, babysitting, a bar-restaurant, business center, and a small gym.