Fodor's Expert Review Peyote People

Here the Huichol are treated as a people, not a product. At their downtown Vallarta shop, the owners— a Mexican-Canadian couple—are happy to share with customers their wealth of info about Huichol art and culture. They work with just a few farming families, providing all the materials and then paying for the finished products, amazing and colorful handicrafts that represent the most sacred elements of their culture. Huichol imagery is so colorful because they actually see these images when they eat peyote, an hallucinogenic cactus, as part of their religious rituals.