Zona Viva Review
The so-called "lively zone" is undoubtedly the most cosmopolitan area of town. The daytime crowd is mostly business executives, but at night a more vivacious bunch takes over. The precise definition of the neighborhood differs depending on whom you talk to, but it roughly centers on the area from avenidas La Reforma and 4, and calles 12 and 14, fanning out from there. Streets accommodate pedestrians overflowing from the narrow sidewalks on which restaurants have introduced outdoor seating, and lines extend from bars. You won't find the boutiques that characterize most upscale neighborhoods; those that do exist are mostly inside the large, international chain hotels. An exception to this is Plaza Fontabella (4 Av. 12–59), an attractive outdoor mall with a variety of upscale shops selling everything from books to home decor to custom-made suits.
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