The commercial port of Ayr is Ayrshire's chief town, a peaceful and elegant place with an air of prosperity. Poet Robert Burns was baptized in the Auld Kirk (Old Church) here and wrote a humorous poem about the Twa Brigs (Two Bridges) that cross the river nearby. Burns described Ayr as a town unsurpassed "for honest men and bonny lasses." If he were to visit today, he might also mention the good shopping.
If you're on the Robert Burns trail, head for Alloway, on B7024 in Ayr's southern suburbs. A number of sights here are part of the Burns National Heritage Park, including the magnificent Robert Burns Birthplace Museum.