Masterfully designed by local architect Antonio Scala, formerly of New York City, this concept lodging combines the ultramodern with a playful, at times arcane, take on Neapolitan tradition. The main sitting room proves that with the right lighting and furnishings the color gray can both soothe and fascinate. In line with a wall quote that declares, "This evening I'm a prince, tomorrow a king," breakfast—including home-laid eggs—is served in tiny white bowls fit not just for a king, but a latter-day Chinese emperor. The guest rooms are well lighted and full of playful design touches such as a bathtub in the center of the room and a shower head that changes color with the water temperature. Add in silk sheets and cashmere curtains, and again the effect is one of "do I wake or dream?"