London Shopping

Agent Provocateur

  • 6 Broadwick St. Map It
  • Soho
  • Clothing

Published 08/30/2016

Fodor's Review

Created by Vivienne Westwood's son, this line of sexy, saucy lingerie in gorgeous fabrics and lace tends toward the kind of underwear that men buy for women—more provocative than practical. The original boudoir-like shop is in what was Soho's red-light district, but the brand has gone thoroughly mainstream and now sells bathing suits, bed linen, and luggage (along with paddles and pasties) in Knightsbridge, Mayfair, Notting Hill, and the City.

Shopping Information


6 Broadwick St., London, W1F 8HL, England

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Published 08/30/2016


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