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Agent Provocateur

Agent Provocateur Review

Created by Vivienne Westwood's son, this line of sexy, saucy lingerie in gorgeous fabrics and lace tends toward the kind of underwear that men buy for women—more provocative than practical. The original boudoir-like shop is in what was Soho's red light district, but the brand has gone thoroughly mainstream and now sells bathing suits, bedlinen, and luggage (along with paddles and pasties) in Knightsbridge, Mayfair, Notting Hill, and the City.

Updated: 02-28-2014

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