Zell is the main town of the Zillertal, one of the many beautiful Alpine valleys of the Tyrol, and a real working community rather than just a resort. It is noted for its traditional 500-year-old Gauder Fest, and has also developed into a center of summer activities. You can choose to stay in one of a dozen hotels or bed-and-breakfast pensions at surprisingly reasonable cost. For although Zell is considered the valley's main town, the bigger-name resort, especially for skiing, is Mayrhofen, a little farther up the valley and somewhat more expensive. In Zell, families enjoy the Fun-arena, which has water glides and a roller coaster for kids, while adults can try rafting or paragliding.
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