Hong Kong's version of the Gap is the most established and ubiquitous local source of basic T-shirts, jeans, and casual wear. Like its U.S. counterpart, the brand now has a bit more fashion sense and slick ad campaigns, but still offers reasonable prices. A few of its hundreds of stores are listed here, but you'll have no problem finding one on almost every major street. A new line, Giordano Concepts, offers more stylish (and pricier) urban wear in neutral colors
like black, gray, and white. Customer service is generally good, even if the young, energetic staff screeches "hello" then "bye-bye" at every customer in a particularly jarring way.