Questions about Mexican hotels
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Questions about Mexican hotels
Hello!
I’m Laura, I’m a MA Marketing student at Dublin Business School. I’m currently in my dissertation phase in order to graduate. My dissertation is about how British culture influences the perception of quality in a Mexican hotel. I am asking for your cooperation to please answer my questionnaire, it should take 10min maximum and total anonymity is guaranteed all along. Please only answer if you are British, planning to go to Mexico soon and staying in a hotel.
The link is: https://www.surveymonkey.com/s/briti...e_mexicanhotel
The answers will enable me to know what your expectations are in a Mexican hotel in order to fulfil them. I do not work for any company/organisation. This is exclusively for primary research in order to complete my dissertation.
Thank you very much for your help, it is very much appreciated!
Laura
I’m Laura, I’m a MA Marketing student at Dublin Business School. I’m currently in my dissertation phase in order to graduate. My dissertation is about how British culture influences the perception of quality in a Mexican hotel. I am asking for your cooperation to please answer my questionnaire, it should take 10min maximum and total anonymity is guaranteed all along. Please only answer if you are British, planning to go to Mexico soon and staying in a hotel.
The link is: https://www.surveymonkey.com/s/briti...e_mexicanhotel
The answers will enable me to know what your expectations are in a Mexican hotel in order to fulfil them. I do not work for any company/organisation. This is exclusively for primary research in order to complete my dissertation.
Thank you very much for your help, it is very much appreciated!
Laura
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Fist, thank you to the 5 people who have answered the questionnaire, I really appreciate you taking the time to do so!
Sorry about the message error in French! So embarrassing! I have fixed it, should be ok now.
Then, to answer your questions. This is for primary research so I started with hypotheses and am doing this questionnaire to see if my hypotheses are validated or not.
I was inspired to do this research by other reading other studies:
"Does national culture really matter? Hotel service perceptions by Taiwan and American tourists" by An-Tien Hsieh and Chien-Wen Tsai (2009)
"Does national culture influence consumers' evaluation of travel services? A test of Hofstede's model of cross-cultural differences" by John C. Crotts and Ron Erdmann (2000)
The abstracts can be read free of charge (on the Emerald website).
Spoil alert: the quick answer is yes!
I find it really strange and interesting that people from different cultures may have the exact same experience and think completely different things about it.
For my research, it was better being focused and choosing two nationalities (instead of doing something broad like "the role of national culture on the perception of quality in a hotel?", that would have led to too many variables).
I hope that answers your questions. If you have anymore or comments, feel free. It is always useful!
Sorry about the message error in French! So embarrassing! I have fixed it, should be ok now.
Then, to answer your questions. This is for primary research so I started with hypotheses and am doing this questionnaire to see if my hypotheses are validated or not.
I was inspired to do this research by other reading other studies:
"Does national culture really matter? Hotel service perceptions by Taiwan and American tourists" by An-Tien Hsieh and Chien-Wen Tsai (2009)
"Does national culture influence consumers' evaluation of travel services? A test of Hofstede's model of cross-cultural differences" by John C. Crotts and Ron Erdmann (2000)
The abstracts can be read free of charge (on the Emerald website).
Spoil alert: the quick answer is yes!
I find it really strange and interesting that people from different cultures may have the exact same experience and think completely different things about it.
For my research, it was better being focused and choosing two nationalities (instead of doing something broad like "the role of national culture on the perception of quality in a hotel?", that would have led to too many variables).
I hope that answers your questions. If you have anymore or comments, feel free. It is always useful!
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