'Madrid, a lifestyle' is the new advertising campaign to promote Madrid
http://www.youtube.com/watch_popup?v=ESG5Y7pejU0&vq=medium
'Madrid, a lifestyle'
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thanks for posting.
Madrid is a great city!
Yep one of my favourite cities. Aching to get back. Oddly, this ad campaign seems to be aimed primarily at Gen X & Y. Maybe the marketeers argue that's where the traveller's dollars are